As part of Polaris #thinkpassion series celebrating artists who inspire our team with their creative passion today we recognise the late great Ian Curtis, Nick Drake and Kurt Cobain.
Polaris managing director Ben Pinnington said:
“People like this do not seem to come around very often and the enduring brilliance of their work continues to reverberate around the world. The lyrics and intricacy of Drakes playing, the performance and poetry of Curtis and incredible power and quality of Cobain’s songwriting. They had so much going on if only they could have lived to reap the rewards of their talent and vision like other artists of their stature like Bowie, Dylan or Springsteen.
Polaris is at heart a creative business. We started the ‘Think Passion’ campaign to celebrate the power of creativity and imagination. When we founded Polaris we formed the strap line ‘Passion for PR’ . It remains at the heart of our ethos. We have to keep striving to do the best creative work we can. Passion for our clients, for new ideas and caring about what we do. I know this kind of attitude informs many entrepreneurs. The magnificent work of these great creatives is a source of energy and inspiration for our team and has helped us believe we can create a business which operates around the world.”