Polaris is proud to make well-known Merseyside charity Liverpool Seafarers Centre its nominated charity for 2020.
Polaris will offer pro-bono marketing services to the Crosby-headquartered charity through-out 2020.
Polaris managing director Ben Pinnington said the company has worked with LSC for three years and is committed to supporting its operations.
“Maritime and Merseyside are at the heart of our business. It is very important to us as a business that we have a purpose and use our skills and network to give back to the community. We have learned just what a vital role LSC plays in caring for seafarers who deliver 95pc of all UK imports and exports. They are the silent army we could not survive without. They live challenging lives far from home and LSC plays a key role in their welfare offering practical and emotional support. We are very excited to be working on a new brand which will be launched later this year to better reflect what LSC does.”
Liverpool Seafarers Centre is a partnership between Apostleship of the Sea (Liverpool) and The Mersey Mission to Seafarers with roots dating back to the 19th Century. In September 2019, LSC was awarded the world’s best seafarer centre at the International Seafarer Welfare Awards (ISWAN) as nominated and voted for by mariners themselves. LSC CEO John Wilson told Polaris online:
“We are pleased that Polaris has joined a range of other corporate supporters including Essar, Peel Ports, P & O, Stena and Atlantic Container Line. We want to encourage more corporate sponsorship to raise awareness of seafarers role in our community. Our work involves us visiting vessels on a daily basis and integrating with all crew. Often, seafarers do not speak the same languages well and have little in common, meaning friendships are harder to forge and maintain. The staff and volunteer team offer a listening ear to assist seafarers in combating isolation and loneliness, far away from home. Our centres at Liverpool and Eastham offer seafarers a place to talk, relax, unwind in comfort and perhaps seek advice, away from the demanding work environment. The service is also offered to those working on cruise vessels, where the world of work and living is complex for crew members.
Given the limits of shore leave, one important service we offer is to take seafarers to some of the many places of interest, most notably the football clubs, providing a happy, memorable experience away from long periods aboard ship. On a practical level, we provide internet-enabled sim cards at a minimal price, as well as warm clothing and woolly hats.
Liverpool Seafarers Centre is not part a national or international setup. Our administrative costs are minimal, enabling funds received to go direct to the point of need. The recently introduced Port Levy is beginning to produce a financial return, however, we are heavily dependent upon donations. We hugely value the links we have forged with our local communities, where members of the public and organisations bring in supplies and gifts for seafarers visiting the ports.